SCIENCE FICTION
Our project involved developing a logo for the premium brand of classic men's accessories and neckties, "SCIENCE FICTION," creating a brand concept and shooting an atmospheric lookbook featuring a sophisticated and influential mature male model to convey the brand's status and premium nature.
Tags
- Branding
- Identity
- Shooting
The OnEarth team dedicated special attention to aesthetics to create the perfect logo reflecting the "SCIENCE FICTION" concept and its classic character. We aimed to create an atmosphere of luxury and refinement, embodying it in every detail and element of the brand, from packaging to marketing materials.
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